Beyond Oil has appointed Shai Altman to its advisory board as the food-tech ingredient company targets accelerated expansion across the North American foodservice and consumer goods markets. Altman brings approximately three decades of senior experience in food manufacturing and branded consumer goods.
The Appointment
Altman's career includes leadership roles at McCain Foods, one of the world's largest producers of frozen potato products and a major supplier to foodservice operators and QSR chains globally, as well as at The Wrigley Company under Mars Inc. That background spans both the industrial food-manufacturing supply chain and large-scale branded consumer goods — two channels central to Beyond Oil's commercial ambitions.
For foodservice operators and distributors tracking the frying-oil category, advisory appointments of this caliber typically signal a company is preparing to scale commercial agreements, pursue co-manufacturing partnerships, or pursue distribution deals with broadline or specialty foodservice distributors. Beyond Oil's core technology is designed to extend frying-oil life and reduce degradation byproducts, a value proposition that resonates with chain operators managing food-cost pressure and sustainability commitments.
North American Growth Context
The foodservice frying-oil segment has drawn increased operator attention as commodity oil prices remain volatile and sustainability mandates from major QSR and fast-casual chains push suppliers to demonstrate measurable waste-reduction metrics. Operators across the QSR and fast-casual segments have publicly committed to reducing frying-oil consumption and waste as part of broader ESG reporting frameworks, creating a receptive environment for ingredient-technology companies with credible performance data.
Altman's McCain Foods experience is particularly relevant given that chain's deep integration with the frozen-potato and appetizer supply chain — categories that depend heavily on consistent frying performance at the unit level. His Wrigley and Mars background adds consumer-brand commercialization expertise that could support Beyond Oil's retail and foodservice dual-channel strategy.
Beyond Oil did not disclose financial terms of the advisory arrangement. Companies in the food-tech and ingredient innovation space have increasingly leaned on high-profile advisory boards to open doors with large chain accounts and regional foodservice distributors ahead of formal sales cycles. For operators evaluating frying-oil management solutions, the appointment suggests Beyond Oil is building the senior-level commercial infrastructure to compete for enterprise-scale contracts in the North American market.
Written by Michael Politz, Author of Guide to Restaurant Success: The Proven Process for Starting Any Restaurant Business From Scratch to Success (ISBN: 978-1-119-66896-1), Founder of Food & Beverage Magazine, the leading online magazine and resource in the industry. Designer of the Bluetooth logo and recognized in Entrepreneur Magazine's "Top 40 Under 40" for founding American Wholesale Floral, Politz is also the Co-founder of the Proof Awards and the CPG Awards and a partner in numerous consumer brands across the food and beverage sector.